And exciting news… you’re stepping into Bootstrap Blogging 2.0 ✨
I’ve entirely rebuilt and expanded the course with updated material, fresh tutorials, and clearer, more actionable lessons to support you at every stage of your blogging journey.
Over the past ten (!!) years, I’ve built and scaled multiple successful blogs from scratch — bootstrapping every step of the way. Now I’m handing you the exact systems, foundations, and mindset shifts I wish I had when I started, so you can grow faster and with more confidence.
If you're ready to dive in, start with the Welcome lesson below. My goal is to help you feel grounded, clear, and fully supported as you build a blog you’re proud of.
🧚♀️ Momentum members: Check your inbox for your private Slack invite. Slack is where you’ll get deeper support and community group calls.
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Module 1
Start Your Blogging Journey Here
Hey fellow blogger, welcome! If you’re reading this, that means you’ve already taken the biggest step most people never do:you got...
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Module 2
Finding Your Direction as a Blogger
Before we dive into themes, SEO, or making money, we need to get clear on one thing:
Why are you doing this? Why are you blogging? What...
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Module 3
Building Your Blog's Foundation
Long before you start writing blog posts, it’s crucial to build asolid technical foundation, aka the "bones" of your blog!
This entire...
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Module 4
Mastering Search Engine Optimization
You already know this by now, but in case you don't, SEO — short for Search Engine Optimization — is what makes your blog discoverable in...
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Module 5
Blog Branding & Front-End Design
Before we jump into themes, colors, logos, and customization, we need to zoom out and clarify two things most new bloggers confuse:...
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Module 6
Photography, Media & Visibility SEO
You’ve made it to the fun, visual side of blogging! In this module, we’re going to zoom out and rethink how you use photos, graphics, and...
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Module 7
Refreshing Your Existing Blog for Better UX + SEO
At one point in your blogging journey, you might wish to revamp your blog.
Redoing a blog's structure and design, or strategy, can feel...
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Module 8
Keywords, Ranking & Organic Strategy
Most new bloggers think SEO starts and ends with a keyword tool.
It doesn’t. Real keyword SEO starts with understanding how people search,...
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Module 9
The Craft of Blog Writing & Storytelling
In this module, we’re diving into the heart of blogging (and my favorite part):the writing itself.
Why? Writing is at thecore of a...
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Module 10
Structure, Formatting & On-Page SEO
You can have a decent, well-written post, but if the formatting is chaotic and your post is visually difficult to digest/skim, readers...
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Module 11
AI as Your Editor & Blogging Assistant
When I first launched this course in fall 2021, AI wasn’t really part of the blogging conversation. Fast-forward to this update, and it’s...
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Module 12
Updating Old Content to Boost Traffic + Income
If you’ve been blogging for a while, this module might actually be one of the most important ones in the entire course! Because at a...
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Module 13
Scaling to $5K–$10K+ Months with Affiliates
Affiliate marketing has evolved a lot since I initially released this course. With this update, the module provides more insight into my...
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Module 14
Traffic Goals & Making Money with Blog Ads
Passive income from blog ads used to be "the milestone" in blogging. Everyone wanted 50,000 sessions to monetize with ad management...
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Module 15
Monetizing Your Authority & Expertise
So far in this course, we’ve focused on building organic traffic + monetizing your blog primarily through affiliates and ads. These are...
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Module 16
Creating Newsletters, Forms & Automations
Welcome to the email module! You're entering a side of blogging that is not directly about growing blog traffic through Google/search...
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Module 17
Traffic Diversity with Pinterest & Socials
When I talk about long-term traffic stability in blogging, I'm not just talking about long-lasting ranking posts that stem from good SEO....
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Module 18
Long-Term Blogging Strategy & Scaling
This final module is about going from hobby blogger to pro, shifting your identity from blogger to business owner.
Once I started earning...
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Bonus
Guest Experts & Extra Content
This bonus module is where I keep extra resources, templates, and tutorials that go beyond the core course curriculum to support your...